Health & Wellness

Dohmberg+Kretschmar GbR

Project Scope
Branding, UI Design, Packaging, Social Media Templates

Etoka offers CBD hemp extracts for every taste, promoting a carefree life through the power of nature. A wordmark was crafted to capture the essence of CBD administered via drops.

The Enso circle is used as a graphic element, representing the cycle of life and emptiness in Japanese calligraphy and Zen practice. It aligns with the natural and organic nature of CBD and conveys relaxation and inner peace. The Enso circle symbolizes individuality and creative potential, supporting etoka’s brand image with high recognizability for successful branding.