ENDE

etoka

Industry
Health & Wellness
Client
Dohmberg+Kretschmar GbR
Project Scope
Branding, UI Design, Packaging, Social Media Templates
etoka wordmark and Ensō circle brand mark
etoka packaging design for CBD hemp extracts
etoka product bottles in different variants
etoka brand colours and typography
etoka website and UI design
etoka social media templates

etoka offers CBD hemp extracts for every taste, promoting a carefree life through the power of nature. A wordmark was crafted to capture the essence of CBD administered via drops.

The Ensō circle is used as a graphic element, representing the cycle of life and emptiness in Japanese calligraphy and Zen practice. It aligns with the natural and organic nature of CBD and conveys relaxation and inner peace. The Ensō circle symbolizes individuality and creative potential, supporting etoka’s brand image with high recognizability.